Round City
Hire the studio

Columbus, Ohio · founded in Baghdad

Buildsthatrun.

Most studios hand over a deliverable and leave. I own and operate the things I build, so the work gets judged the way an owner judges it — does it run, and does it pay. The same studio is for hire.

Start a projectSee the work ↓
18 entries09 running04 past01 in build02 demosopen for new builds
On the name

المدينة المدوّرة — the Round City — is Baghdad’s own name for itself: al-Mansur’s circular city, founded 762, four gates facing four roads. The mark is a river gate: the arch Walter Gropius and The Architects Collaborative built for the University of Baghdad from 1959 — eighty feet of concrete that Gropius called the Open Mind — set on the survey line, echoing ring by ring in the Tigris. The arch is still standing. That is the whole idea: build it so it is still standing later.

01 What the studio does

  1. 01

    Brand

    Positioning, naming, identity, art direction.

  2. 02

    Web

    Next.js sites and site engines. Bilingual Arabic / English, full RTL.

  3. 03

    Systems

    Quote engines, portals, dashboards, agentic AI operations.

  4. 04

    Operations

    Automation, review loops, SMS and email, ads, fulfillment.

02 The work

Running means live and still working today. Past means the engagement finished. Demo is a repeatable engine shown as a sample. Real work only — where a deployment is offline or a client’s domain has lapsed, the slot says so instead of linking to a dead page.

Mo Tint King — rebuilt marketing site, home screen
motintking.complate 01

01Client WorkLIVE

Mo Tint King

Round City’s first retained client: a family-run Columbus tint, wrap & PPF shop. Rebuilt their Wix site as a 34-route Next.js application — live in production on their domain — and stood up an AI operations backend: Supabase system-of-record plus a shop-PC worker running a local model for $0-per-job drafting, feeding a bilingual owner dashboard.

Role
First retained client · site rebuild + AI operations
Stack
Next.js 16 · React 19 · Tailwind v4 · Supabase · Local LLM worker (qwen2.5 via Ollama) · Bilingual EN / AR dashboard
34routesmarketing routes shipped
4.7★client Google rating (352 reviews)

motintking.comCase file →

EveryWrap vehicle-wrap site — home screen with the quote flow
everywrap.vercel.appplate 02

02Built & RunOPERATING

EveryWrap

A commercial graphics and vinyl-wrap company owned and run with his brother Karrar, who leads installation. Round City owns and operates the business side: the brand, the site, the quoting, the marketing, and the systems behind it. New York to Sacramento, 2019 onward.

Role
Co-owner · marketing, operations, web & systems
Stack
Next.js · Vercel · Custom quote engine · Avery Dennison / 3M / KPMF
600vehiclesvehicles wrapped, owner-reported

everywrap.vercel.appoffline — restoringCase file →

AlAliGems Jewelry — the storefront: hand-carved aqeeq ring, photographed on Ali’s own hand
alaligems.complate 03

03Built & RunLIVE

AlAliGems

A gemstone and Persian-treasures brand built from nothing in 2018 — the listings, the storefront, the photography, and the automation that kept four sales channels in sync. Grown to five figures a month on organic search alone, with zero ad spend.

Role
Built from scratch · brand, photography, listings, SEO, channel automation
Stack
Amazon Handmade · Etsy · eBay · Own storefront · Multichannel sync · Organic SEO
15000$peak month, owner-reported — no paid ads, all organic

alaligems.comCase file →

EXPERIENCECONTROLINTELLIGENCEEXECUTIONDATA
architecture section — no public surface, on purposeplate 04

04SystemsIN BUILD

Aether

A local-first AI orchestration operating system: one desktop app that turns a request into a planned, dependency-aware task graph, routes each task to the best model, executes in sandboxed workspaces, and reviews the result — with a full audit trail. In active build; no public demo yet, on purpose.

Role
Local-first AI orchestration OS · successor to Jarvis OS
Stack
Tauri 2 · React · TypeScript strict · Fastify · SQLite · Provider-agnostic routing
726testspassing tests
33tablesdatabase tables

Case file →

مكتبة التسليم

Maktabat al-Taslīm — bilingual by architecture

set in its own two scriptsplate 05

05Client WorkLIVE

altasleemمكتبة التسليم

Built end-to-end for a Shia research institution: a bilingual Arabic / English Islamic research library and its portal. Next.js + Supabase, full RTL.

Role
Design & build, end-to-end
Stack
Next.js · Supabase · Bilingual AR / EN · RTL

altasleem.vercel.appoffline — restoringCase file →

14
fourteen engines, one geometryplate 06

06LabLIVE

Āyāt atelier

Fourteen reverent generative engines at the meeting of science and heritage. Heritage as substance, rendered as light and geometry — never costume.

Role
Generative engines · science + heritage
14enginesreverent engines

Case file →

The rest of the ledger

  1. 07AlmqamOwner-operator · brand & siteRunning
  2. 08CannaboysWebsite, internal system, SEO & wholesale outreachPast
  3. 09UMBRABrand, naming & site — end to endRunning
  4. 10Value TowingWebsite redesign, on-site SEO, content & marketing strategyPast
  5. 11Fix N Go Collision CenterSite architecture & SEO blueprintPast
  6. 12StarWrapzWeb & marketing for a Columbus wrap and tint shopPast
  7. 13Columbus demo seriesLocal-business site engine · demosDemo
  8. 14Jarvis OSAgentic operating system · predecessor to AetherRunning
  9. 15Project XInternal operating systemRunning
  10. 16Trading LabFutures strategy research · anti-overfitting pipelineResearch
  11. 17nevermissMotion / social design systemDemo
  12. 18tannūrCinematic film · hadith & heritagePending
The full index ↗

03 Start here

Plan. Build. Run.

Open for new builds

Project-based. Scoped in one call. Plan, build, run.

614lux@gmail.com